Socorro Bebidas Expands Its Portfolio Into Mineral Water Using 云顶集团糖果游戏’s 可持续包装 Alternative

Established Brazilian beverage company chooses metal packaging for its category debut
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Two aluminum cans - one dark purple and one cherry red - against a light blue background.
星期三,2022年8月3日

宾州亚德利——2022年8月3日. 云顶集团糖果游戏 Embalagens Metálicas da Amazônia S.A.是皇冠控股有限公司的子公司. (纽约证券交易所代码:CCK)(皇冠)(help.osgoodschlattersurgery.com), 与巴西饮料生产商, 索科罗·比比达斯(索科罗), to extend its line of mineral water to include infinitely recyclable beverage cans. 这个品牌, Acquissima, is currently available in supermarkets across Brazil in two SKUs: Personnalité (natural mineral water) and Passion (carbonated mineral water). 这两种饮料现在都有355毫升(12盎司)的容量.)光滑的罐头,以支持优质,现代的形象.

在过去十年中, still packaged water consumption per capita in Brazil has increased by 105% and continues to take market share from tap and bulk water. This growth in demand for packaged water has presented local beverage producers with an opportunity to diversify their brand portfolios and many are exploring how to bring these products to market while also supporting sustainability. 这对索科罗来说尤为重要, as the brand has a robust social responsibility program in place.

Beverage cans have multiple inherent sustainability benefits, including providing a powerful barrier against light and oxygen, which will keep the water in the same fresh condition as when it was canned. 除了功能上的好处, 铝罐是100%无限可回收的, making them a perfect example of the Circular Economy at work. While Brazil already enjoys a high recycling rate for aluminum cans – consistently over 95% – the country recently joined 每一罐都很重要 主动进一步推动回收利用. 区域运动, called Cada Lata Conta (Portuguese for “每一罐都很重要) and led by Abralatas, will utilize public education and other activities to transform the way consumers think about recycling beverage cans.

“我们与皇冠有着长期的合作关系, having worked together to package several of our other products,Maurício Cruz说, Soccoro商务总监. “When it was time to determine the best format for the Acquissima brand, 它们是一种自然资源. 这是进入水市场的入口, and the 云顶集团糖果游戏 team provided the guidance and knowledge our team needed. 饮料罐提供了方便, durability and recyclability that are priorities for our brand and our customers and enhance the quality and appearance of our products.”  

光滑的罐头还包括哑光清漆, adding a touch of elegance to the package and helping it stand out on store shelves. The matte varnish was applied to the full body of the can to help boost a premium look and feel to attract consumer attention. 

“We are thrilled to help Socorro launch the Acquissima brand,Altair Frulane补充道, 皇冠商务总监. “Beverage cans are an ideal format for water brands thanks to their sustainability credentials, portability and ability to keep the product colder for longer periods of time.”  

关于皇冠控股有限公司. 


皇冠控股有限公司., 通过其子公司, is a leading global supplier of rigid packaging products to consumer marketing companies, as well as transit and protective packaging products, equipment and services to a broad range of end markets. World headquarters are located in Yardley, Pennsylvania. 欲了解更多信息,请访问 help.osgoodschlattersurgery.com

欲了解更多信息,请联系: 

In South America: 法比奥 Braido, Commercial Manager, 云顶集团糖果游戏 Embalagens Metalicas da Amazonia S.A.; Tel:  +55 11 4529-1081; 电子邮件: 法比奥.Braido@osgoodschlattersurgery.com.br 

在美国:Jon Beam, 市场总监, 云顶集团糖果游戏 云顶集团糖果游戏 North America; Tel: +1 (215) 698-5248; 电子邮件: 乔纳森.beam@osgoodschlattersurgery.com

在欧洲:薇罗尼卡 Curulla,市场部 & Business Development Director, 云顶集团糖果游戏 Bevcan Europe & Middle East; Tel: +33 1 49 18 40 28; 电子邮件: 薇罗尼卡.Curulla@eur.osgoodschlattersurgery.com 

在墨西哥:h ctor Rodríguez, 商务总监, 云顶集团糖果游戏 云顶集团糖果游戏 Mexico; Tel: +52 (81) 83 28 66 00, Ext. 6658; 电子邮件: 赫克托耳.rodriguez@osgoodschlattersurgery.com.mx 

编辑咨询:Julie Tzivas, 客户经理, FINN Partners; Tel: +1 (212) 583 – 2743; 电子邮件: 朱莉.tzivas@finnpartners.com